Big Creek Boats

The Premier Boat Brokerage on Lake Lanier

Website Development

WordPress Development
API Integration

2022

Design Approach

Working within the existing brand system, I focused on the details that shape the user’s experience:

  • Impactful imagery as the centerpiece, giving each vessel presence and atmosphere.
  • Elegant, restrained layouts that feel more like a catalogue spread than a crowded grid.
  • Soft edges and subtle spacing to create a sense of calm and flow.

Development & Functionality

The site is not a premade template — it’s a custom-coded WordPress theme, built specifically for Big Creek Boats.

  • Custom API integration pulls live boat listings into the site.
  • Advanced search and filtering lets visitors sort by year, length, price, and condition with ease.
  • Flexible listing pages adapt to the unique story and details of each vessel.
  • Inquiry notifications streamline lead generation and sales.
  • General content pages (Home, About, Contact, Sell With Us) frame the brand story and guide visitors.

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